free site statistics
Shoe Dog - Phil Knight

Shoe Dog

Author Phil Knight

  • Published: 2016-04-26
  • Category: Biographies & Memoirs
4.5 Stars
From 114 Customers Review
Price: $14.99


In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

Young, searching, fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his Plymouth Valiant, Knight grossed eight thousand dollars that first year, 1963. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is more than a logo. A symbol of grace and greatness, it’s one of the few icons instantly recognized in every corner of the world.

But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that’s surprising, humble, unfiltered, funny, and beautifully crafted, he tells his story at last. It all begins with a classic crossroads moment. Twenty-four years old, backpacking through Asia and Europe and Africa, wrestling with life’s Great Questions, Knight decides the unconventional path is the only one for him. Rather than work for a big corporation, he will create something all his own, something new, dynamic, different. Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors, the countless doubters and haters and hostile bankers—as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers.

Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed everything.

Top Customer Reviews

  • Honest and Raw

    From naterbald
    I thoroughly enjoyed this book. As an entrepreneur and business owner I found myself reliving many of his stories, feelings and emotions. Great book and great story. Phil gave me motivation to find another gear and try to leave my mark on the world.
  • I don’t think anyone would rate this book under 5 star

    From Samsepehrkardan
    a must read for everyone!
  • Fascinating

    From Julietta no Romeo
    This book is amazing. It keeps you involved from the first page to the last. Inspiring! So much action, I was looking forward to reading it every day.
  • Great read with surprising insights

    From Richard de Borja
    I came into this book quite skeptical. By the end of it, I was hooked about all the highs and lows that Phil went through to get his small company to flourish and succeed.
  • Enlightening and inspiring.

    From G575
    Enlightening and inspiring.