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The Tipping Point - Malcolm Gladwell

The Tipping Point

Author Malcolm Gladwell

  • Published: 2006-11-01
  • Category: Business & Personal Finance
4.5 Stars
4.5
From 77 Customers Review
Price: $14.99

Description

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Top Customer Reviews

  • AWESOME!!!

    5
    From MG:TP&Others
    I've read this book, and it has been one the best books I've ever read.
  • A definite read

    5
    From Archaeology Student
    Do you want to realize what has been missing in business? This is a must read.
  • Solid

    5
    From Tdubbb
    Fantastic author who articulates clearly. This is a quality read.